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On-Demand Webinar Details

This is your chance to edge out your competitors by dramatically increasing engagement from your content marketing efforts. Watch now!

Title: How to Create a Thought Leadership Content Engine
Presenter: Paul Salvaggio, Director of Marketing Operations @ Backbone Media
Duration: 30 Minutes

Paul Salvaggio of Backbone Media discusses how to:

  • Create a content strategy aligned with marketing objectives and thought leading ideas
  • Entice your most sought after thought leaders to contribute to your content marketing efforts
  • Establish a mega content production engine to turn a 10 minute conversation into 10 pieces of relevant content
  • Develop a score card to evaluate readiness for thought leadership marketing
  • Take the ideas and DIY, or hire us to help you get it done

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