Results-driven, strategic marketing executive and thought leader with more than 20 years of experience delivering solid results in marketing and sales. Helping brands become storytellers and publishers – to create effective content strategy, to build content marketing platforms that scale, to deliver content their audiences actually want, to engage with new potential customers, to build trust and build communities.Read All Predictions>
Data, technology, and content
Marketing organizations will shift away from silos based on channel or functional ownership. Branding, advertising, PR, demand generation – all will begin to dissolve into three areas: data, technology, and content.