PointClear is a prospect development partner, providing the strategy, analytics and execution services needed to optimize B2B sales and marketing processes, and drive revenue.Read All Predictions>
“Nurturing” will be the marketing word for 2015
Identifying pipeline and nurture accounts during lead qualification triples the return on sales and marketing investments. A white paper called “Mind the Gap” on PointClear’s website provides the details. Visit pointclear.com (the resource section) and look for the white paper.